North Africa · Morocco
Franchise ride-hailing and delivery in Casablanca, Morocco
Tsemba licences its ride-hailing, food ordering and parcel delivery platform to local operators. In Casablanca — the largest city and economic capital — an operator runs the market on the ground while Tsemba supplies the technology, the brand and the payment rails.

Why Casablanca, Morocco
Casablanca is the largest city and economic capital. Daily trips, restaurant orders and parcel runs already happen there — mostly informally, through phone calls, personal contacts and cash. A licensed Tsemba territory turns that existing demand into tracked, cashless, insurable transactions under one account.
Operations run in Arabic and French, with pricing and settlement in Moroccan dirham (MAD). Tsemba's platform is multilingual (Portuguese, English, French and Spanish) and multi-currency, so a Moroccan operator launches with local language, local wallet options and local fare structures rather than a translated foreign product.

Three revenue lines, one platform
Every product shares one user account, one driver pool and one wallet in Casablanca. An operator does not have to launch three businesses to earn from three demand streams.
- Tsemba Ride — rides across motorbike, three-wheeler, economy car, comfort, pickup, truck and breakdown classes.
- Tsemba Food — restaurant menus, order management and courier dispatch for partner kitchens.
- Tsemba Delivery — parcels and documents with PIN-verified handover and live tracking.
- Tsemba Wallet — top-ups, transfers and settlement history for passengers, drivers and merchants.
The Casablanca franchise and investment model
Tsemba charges a 10% platform fee on gross transaction value. That fee is split so the local operator keeps the larger share of the margin, and drivers and couriers pay 0% commission on ride value — the retention argument that wins partners away from commission-heavy competitors.
Territories are granted at three levels: country-wide rights for Morocco, provincial or state rights, and city rights limited to Casablanca and its metropolitan area. Investors may also participate financially without operating, through the territory-holding structure.
Who we look for in Casablanca
- A registered Moroccan company or an investor group able to incorporate locally.
- Working capital for launch marketing, partner acquisition and the first operating months.
- A small operations team: partner onboarding, support and city operations.
- Local knowledge of transport regulation, licensing and driver communities.
- Ability to open local bank and mobile-money settlement accounts.

How to apply
1. Introduce yourself
Write to franchise@tsemba.com with your Casablanca plan, your company or investor profile, and the territory level you want.
2. Territory review
We confirm whether Casablanca and Morocco are still open, and at what level.
3. Documentation
You receive the franchise opportunity pack and the economics model for review under NDA.
4. Agreement and launch
After signature, the platform is configured for your territory, currency and language, and onboarding begins.

Frequently asked questions
Can I franchise Tsemba ride-hailing in Casablanca today?
Territory availability changes as agreements are signed. Email franchise@tsemba.com naming Casablanca and we confirm whether city, provincial or Morocco country rights are still open.
What does Tsemba charge in Casablanca?
Tsemba charges a 10% platform fee on gross transaction value, split in favour of the local operator. Drivers and couriers pay 0% commission on ride value.
Is this an investment or an operating business?
Both routes exist. You can operate the Casablanca territory yourself, or invest into the territory structure alongside an operating partner.
Does Tsemba already operate outside Mozambique?
Tsemba operates in Mozambique and South Africa and is opening territories across the rest of the continent. Any city listed here is an expansion opportunity, not a claim of existing local operations.
Keep exploring Tsemba
- Tsemba for investorsInvestment thesis, markets, revenue model and contact process.
- Territorial franchise programmeCountry, provincial and city franchise levels explained.
- Invest in ride-hailing in Cairo, Egypt
- Invest in ride-hailing in Algiers, Algeria
- Invest in ride-hailing in Tunis, Tunisia
- Invest in ride-hailing in Rabat, Morocco
